Photo courtesy of presschoice.com.

Photo courtesy of presschoice.com.

By Emily Lincke and Ella Ritchie

The most relevant news for business leaders this June emerged from The Wall Street Journal’s CFO Network Conference.

Top CFOs were invited to our nation’s capital to discuss company prospects and formulate improvements to implement in the next business year. They were split into five task forces to tackle the hottest issues: the role of CFOs, cybersecurity, cash, innovation, and health care.

Here are some article snippets:

▪ CFOs reportedly view the state of the U.S. economy with an optimistic attitude. Although “U.S. employment data shows wage growth barely levitating,” many business leaders interpret the tightening labor market as a sign of economic improvement.

▪ One way they proposed improving the corporate experience for their employees is rewarding insurance providers who “can improve outcomes at reduced cost,” which would make health care more available and effective for employees.

▪ To improve the customer experience, CFOs suggested that employees try to “get out of the office” more often to see how customers use their products.

▪ Regarding the financial and security interests of companies, the CFOs agreed that in today’s digital age, threats to cybersecurity must be a top priority. They said it is imperative that protection continues to evolve as hacker technology does.

▪ Investment strategy and tax reform were also treated as central concerns. CFOs outlined plans for worthwhile investments for their companies, including advocating for a more efficient tax system” to benefit the U.S. economy.

To read the full articles and the complete list of recommendations from CFOs, check out For CFOs, Signs of a Stronger Economy, by John Bussey and Vanessa O’Connell, and CFO Network Task Forces’ Priorities.

Emily Lincke is a Communications/Print Journalism intern from the University of Houston and a contributing writer for Stellar Communications.

Ella Ritchie is the owner of Stellar Communications, a Houston-based editing and writing company that delivers quality content on time to business leaders, publishers, nonprofit organizations, and federal government agencies. Connect with her on LinkedIn or check out her website for more information.

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