by Stellar Communications Houston | Dec 8, 2022 | Book marketing, Uncategorized
We were excited earlier this year when a client was featured on CBS Mornings. The topic wasn’t a happy one – it was a troubling report on domestic terrorism – but the agency was able to educate a broader audience with its research. The television appearance was an...
by Stellar Communications Houston | Nov 11, 2022 | Book marketing, Marketing, Memoir
I enjoyed two wonderful, whirlwind days in Ohio last week. It was the launch weekend of Darlene Taylor’s co-parenting book and guided journal, It’s Not About Us. And because it was my first time there, the locals filled me in on all things Cincinnati. Mark...
by Stellar Communications Houston | Oct 5, 2022 | Book marketing
Forget advertising. Invest in the people you already know. That was one of the best pieces of advice I got from a business coach early in my career. (It made #5 in my top 10 lessons learned in 10 years.) Last month I was delighted to invest in two people by sending...
by Stellar Communications Houston | Sep 7, 2022 | Book marketing
It’s back-to-school season! We celebrated when the last of our team members’ children started elementary school this month. No tears, all confidence. It’s back to school for some of our authors, too. Many authors consider college professors and students among their...
by Stellar Communications Houston | Aug 4, 2022 | Book design, Book marketing
I found out wonderful news last weekend. Our second grandbaby is a boy! At the gender reveal party, we were excited to see blue cream oozing from the center of our cupcakes. At their first reveal party more than a year ago, we squealed when pink flower petals popped...
by Stellar Communications Houston | Mar 14, 2022 | Book marketing
What do you do when promoting your book feels like you’re bragging? That topic came up in conversation with a dear friend and client, Brad Goad. The pastor and his wife joined us for dinner this week to celebrate his book release, The Night He Was Betrayed. It’s the...
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