by Stellar Communications Houston | Oct 11, 2023 | Book marketing, Marketing, Self-published authors
An author made cringe-worthy headlines a few months ago. She mocked a reader online for leaving a four-star review and ruining her “5-star perfect rating.” The reaction angered her audience and led to hundreds of one-star reviews for her sour attitude. It prompted...
by Stellar Communications Houston | Jul 13, 2023 | Book design, Book distribution, Book marketing, Books, Distribution, Editing, Goal-setting, Printing, Self-published authors
My aunt recently became the proud owner of a FitBit. When she invited me for dinner a couple of weeks ago, she held up her wrist and beamed at her new fitness tracker. “Nearly to my goal of ten thousand steps!” she said. I watched with amusement as she bustled back...
by Stellar Communications Houston | Apr 11, 2023 | Editing, Family history books, Memoir, Self-published authors
Play ball! My family was eager to celebrate Opening Day of Major League Baseball two weeks ago. We grabbed our jerseys and gathered around the TV with popcorn, peanuts, and dollar hot dogs, rooting for our team between mouthfuls of mustard. The traditions surrounding...
by Stellar Communications Houston | May 12, 2022 | Book legalities, Self-published authors, Uncategorized
An author was in for a surprise when he called last month to discuss the images in his book. “You’re telling me that you intend to get permission for each photo?” he said. That’s exactly what I was telling him. He had found 37 photographs on Google for his baseball...
by Stellar Communications Houston | Feb 9, 2022 | Books, Self-published authors
An author just asked if it’s too late to add to her dedication page. It’s not too late – we’re still editing her memoir. I’m a sucker for sweet notes, so I would’ve stopped the presses if needed. I love dedication pages because they’re simple and sincere. They...
by Stellar Communications Houston | Jan 13, 2022 | Business, Marketing, Self-published authors
It’s finally here. The 10-year anniversary of Stellar Communications Houston. (Cue the balloons and confetti!) I’ve been giddy with anticipation. What a ride it’s been. As with any business or book venture, I’ve learned some worthwhile lessons along the way. So in...
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