by Stellar Communications Houston | Apr 10, 2024 | Business, Marketing, Uncategorized
Did you know before Elvis became the King of Rock ‘n’ Roll, he was training to be an electrician? He earned $1 an hour driving a Crown Electric supply truck to finance his studio time before becoming a full-time musician. Maybe that inspired Joe Crisara to...
by Stellar Communications Houston | Feb 14, 2024 | Author PR, Marketing, Uncategorized
Ah, February. The month of love. Except for one of our authors. His opinion piece published recently in The Wall Street Journal stirred backlash for its divisive title. It doesn’t matter that the paper chose the title. He’s facing ire in the news, across the...
by Stellar Communications Houston | Oct 11, 2023 | Book marketing, Marketing, Self-published authors
An author made cringe-worthy headlines a few months ago. She mocked a reader online for leaving a four-star review and ruining her “5-star perfect rating.” The reaction angered her audience and led to hundreds of one-star reviews for her sour attitude. It prompted...
by Stellar Communications Houston | May 4, 2023 | Marketing
I learned something pretty amazing this week about the Kentucky Derby. I’ve never known much about the sport, except that it’s about horseracing and big, dramatic hats. The bigger the hat, the bigger the luck, or so tradition says. So I was mildly curious when I...
by Stellar Communications Houston | Nov 11, 2022 | Book marketing, Marketing, Memoir
I enjoyed two wonderful, whirlwind days in Ohio last week. It was the launch weekend of Darlene Taylor’s co-parenting book and guided journal, It’s Not About Us. And because it was my first time there, the locals filled me in on all things Cincinnati. Mark Twain...
by Stellar Communications Houston | Apr 2, 2022 | Book distribution, Books, Marketing
I’m the prankster in my household. On April Fool’s Day, the coffee I prepared for my husband was actually chicken broth mixed lovingly with brown food coloring. I waited with the excitement of a 5-year-old for him to wake up. Thankfully, my husband has a sense of...
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