by Stellar Communications Houston | Oct 5, 2022 | Book marketing
Forget advertising. Invest in the people you already know. That was one of the best pieces of advice I got from a business coach early in my career. (It made #5 in my top 10 lessons learned in 10 years.) Last month I was delighted to invest in two people by sending...
by Stellar Communications Houston | Sep 7, 2022 | Book marketing
It’s back-to-school season! We celebrated when the last of our team members’ children started elementary school this month. No tears, all confidence. It’s back to school for some of our authors, too. Many authors consider college professors and students among their...
by Stellar Communications Houston | Aug 4, 2022 | Book design, Book marketing
I found out wonderful news last weekend. Our second grandbaby is a boy! At the gender reveal party, we were excited to see blue cream oozing from the center of our cupcakes. At their first reveal party more than a year ago, we squealed when pink flower petals popped...
by Stellar Communications Houston | Mar 14, 2022 | Book marketing
What do you do when promoting your book feels like you’re bragging? That topic came up in conversation with a dear friend and client, Brad Goad. The pastor and his wife joined us for dinner this week to celebrate his book release, The Night He Was Betrayed. It’s the...
by Stellar Communications Houston | Feb 24, 2022 | Book marketing, Goal-setting, Project Management
Are you still committed to a book publishing or marketing goal you’ve set for yourself this year? If so, you’ve already overcome some pretty big odds. You’ve hurdled January 14, when most people who made New Year’s resolutions throw in the towel. It’s even got a name:...
by Stellar Communications Houston | Dec 15, 2021 | Anthologies, Book marketing
Last week was the much-anticipated release of Our Silent Voice. It’s an anthology of stories from around the country by survivors of sexual assault, harassment, and domestic violence, including two of our published authors. Co-founders Janet Pfeifer and Marie...
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